Nov 19, 2019
If you have ever thought that
closing the sale is the end all be all to your sales and your sales
process, I'm going to debunk that myth on today's episode. People
are focused on how do I close, how do I close, how do I close.
Maybe you've even heard The ABC of sales - Always Be Closing.
However, I very much believe that it really should be ABS - Always
Be Serving, instead of ABC.
In this episode, we're talking
all about why opening the sale is the most important part of the
sales process and why it will bring you even more sales in the
- Selling is the opportunity for you to provide
your service, programs, products and solution as a way for your
customers to get the help that they need.
front end part of your sales process, which is the opening, is a
combination of your preparation as well as setting the stage and
building rapport, making the connection with your ideal
yourself and your potential customer up for success by having very
clear expectations for what the sales conversation is supposed to
look like based on what you want.
- People buy from those that they know, like and
trust. They may know you and trust that you have the expertise, but
if they don’t like you very much, especially when you’re working
with them at a high level, high touch type of service, then there
would be a huge disconnect.
- Selling is serving and when you sell really
well, then you’re serving at the same time. When people have a
problem you can solve, they’re naturally going to continue to ask
how to work with you. [Tweet This]
get to choose who you work with and if you don’t like them, you can
say no. [Tweet This]
- Nobody wants to be pushed through with their
credit card. They want to know that they matter even if they don’t
end up working with you. [Tweet
opening the sale is the most important part of the sales process.
key things you need to prepare for sales calls (it’s actually
pretty simple!) [05:01]
to set the stage in your sales conversations and have the
confidence to set your expectations upfront. [07:20]
to create rapport and set the tone for the relationship that you’re
going to have with your customers right from the get go.
selling with integrity helps you create powerful word of mouth
marketing for your business, even from people who may never buy
from you. [17:39]
Turn “I Can’t Afford It.” Into “Sign
Me Up!” - Overcome
price objections to get more sales, more paying clients and turn
those Nos into Yeses! Grab your free copy now.
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